Wuhletal is a berliner housing cooperative that launched a pitch for a rebranding. The new corporate design should reflect the green parks that surround their houses, and reinforce the commitment and reliability with their members.

Wuhletal's logo results of the iconographic shapes that would define the essence of the cooperative. The overlapping of the imagery, that should realistically represent their members, and  the different shades of green, should emphasize the relation between the people and the nature around them, as well as the sense of community.

© 2024 Ricardo Quintas. All rights reserved.